How to improve your loyalty reward program with effective email marketing Your most valuable customers are not the ones you are going to convert today, but those that got converted yesterday. It is less expensive and easy to convert existing customers into loyal repeat customers because chances are that they will always spend more than a new customer. “80% of customers say – they prefer to do business with a company that offers a combination of email marketing with Loyalty reward program”(Ref- AiTrillion.com) Download eBook