Janelle Beauty: A Shopify Store for Beauty, Cosmetic & Personal Care! Janelle Beauty is a Beauty, Cosmetic & Personal Care brand founded on the basis of exploring nature to provide all that is good to nourish our face, body, and hair. Founder ANIKA JANELLE PETTIFORD started the Janelle Beauty to get off the “creamy crack” hair train. She wanted to change the option to choose the chemical-laden, permanent, hair-altering process. The founder of Janelle Beauty received a health scare, then she decided to radically change her diet. Soon she started making her own concoctions. While discovering Janelle Beauty, she solved the two problems. First, she wanted the option to wear hair straight or curly without causing heat damage. And also she did not want to do cut. In short, she wanted to smoothly transition out of her relaxer without damaging hair roots. Grow your Business with AiTrillion Try AiTrillion for free today. Powerful marketing automation modules all in one place. Install AiTrillion for Free Janelle Beauty introduced a Coconut Hair Serum. It is the ultimate styling product that allowed curly hair girls to see the transition smoothly and get rid of the creamy crack – all without tearing or chopping hair off. The Janelle Beauty Virgin Coconut Hair Serum is still their best-selling product. However, they have since expanded beauty product collections with clear goals in mind – healthier, fuller, and stronger hair regardless of your hair type! Janelle Beauty Reward Program With Janelle Beauty Reward Program, when you shop, browse, subscribe and follow, you receive points that can be converted to Janelle Beauty discount coupons. Janelle Beauty is using AiTrillion’s Loyalty Reward Program to reward its customers for performing certain activities. Over the years, Janelle Beauty has grown and its client base has evolved.