5 Quick and Powerful Tactics to Boost Your Black Friday & Cyber Monday Sales with AiTrillion

Sachin D

2 min read

Black Friday & Cyber Monday (BFCM) are just around the corner, and with the right strategies, you can attract new customers while keeping existing ones engaged. Here are five quick, impactful tactics you can implement using AiTrillion to make the most of this shopping season.

1. Create a Discount Code for Your Store (10 minutes)

BFCM is all about the deals! If there’s one strategy you need to implement, it’s offering your customers an irresistible discount. Studies show that 29% of shoppers will purchase an item simply because it’s heavily discounted, even if they didn’t initially intend to buy.

Easily share your discount with your email subscribers and social media followers using AiTrillion’s automation tools.
Track your discount codes’ performance in real time.

PRO TIP:

Add a sense of urgency to your discount, like “Save 20% today—offer ends at midnight!” to encourage faster conversions.

2. Add a Popup to Collect Emails (10 minutes)

Popups are an excellent way to capture emails from your website visitors, especially during BFCM when traffic is higher than usual. With AiTrillion’s popup builder, you can create personalized popups to offer exclusive BFCM deals in exchange for an email sign-up.

Target visitors with specific popups based on their location, behavior, or the page they’re viewing
Use your collected emails for future marketing campaigns beyond BFCM.

3. Add a Bar with a Button for a Specific Collection on Sale (5 minutes)

Make it easy for customers to access your best deals by adding a prominent bar with a button that links to a specific collection on sale. AiTrillion’s customizable bar allows you to feature your top-performing collections and direct traffic to them with a single click.

Highlight a BFCM-exclusive collection with a clear call-to-action like “Shop Our Black Friday Collection.”
Create urgency with limited-time offers, driving traffic to high-converting products.

PRO TIP:

Use the bar to feature collections you want to spotlight during BFCM and drive sales.

4. Offer Exclusive Discounts to Loyalty Members (10 minutes)

Your loyal customers deserve special treatment, especially during the busiest shopping season of the year. With AiTrillion’s loyalty program, you can offer BFCM-exclusive discounts directly on your customers’ account page.

Provide personalized offers, deals, and new product highlights specifically for them.
Use the loyalty program to give early access to BFCM sales or exclusive discounts to VIP customers using VIP Tiers.

PRO TIP:

Ensure your most loyal customers feel valued by offering them exclusive perks unavailable to other customers.

5. Set Up Abandoned Cart Emails (30 minutes)

Cart abandonment is a huge challenge during BFCM, with rates soaring to over 77% on average. Don’t miss out on potential revenue! AiTrillion’s abandoned cart recovery emails help bring back lost customers by sending timely reminders to complete their purchases.

Customize your abandoned cart emails using AiTrillion’s drag-and-drop editor.
Set up automatic triggers for when to send recovery emails based on timing, frequency, and cart value.

PRO TIP:

Add urgency to your abandoned cart emails by reminding customers that your BFCM deals are for a limited time only.

Don’t Wait—Take Action This BFCM!

Last year, BFCM sales hit $5 billion globally, and the number is only expected to rise. Small and growing businesses can tap into this momentum by making a few simple but powerful adjustments to their stores. With AiTrillion’s suite of marketing tools, you can maximize your sales, boost customer engagement, and make this your best BFCM ever!

Looking for more tips? Check out AiTrillion’s marketing features, all designed to help your Shopify store thrive during the busiest shopping weekend of the year.

Ready to get started? Install AiTrillion now and take your BFCM strategy to the next level!