Introduction: Why Loyalty Programs Are Essential for Shopify Stores

Loyalty programs are no longer optional—they are a necessity for Shopify merchants who want to increase repeat purchases, boost customer retention, and maximize lifetime value. A well-designed loyalty program:

• ✅ Encourages repeat purchases by rewarding customers for shopping again
• ✅ Reduces acquisition costs by turning existing customers into brand advocates
• ✅ Boosts customer engagement through gamified rewards, referrals, and VIP perks

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When choosing the best Shopify loyalty rewards program, merchants often compare Smile.io vs. AiTrillion. While Smile.io is one of the most well-known loyalty apps, AiTrillion provides an all-in-one loyalty & marketing automation platform—at a fraction of the cost.

? If you’re looking for the best Smile.io alternative for Shopify, AiTrillion is your go-to loyalty rewards program. Let’s dive into a feature-by-feature comparison!

Key Features

Integration – Our key feature is the integration of a loyalty rewards program to email marketing, web push notifications, and product reviews. Let’s see how it can be useful for your store –

• Give customers points on giving reviews. Loyalty points motivate customers to leave a review after purchasing any product. Based on the tier system, customers can earn double points too.
• Send automatic emails and push when customers reach an “X” number of points to redeem them before they expire. This will entice them to buy more.
• Built-in workflows make your life easier to increase customer engagement.

Point system – With AiTrillion you can create 18 activity rules for activities performed. Use these points to motivate customers at every stage of their journey with your brand.

Different types of rewards – Reward your customers in a way that makes logical to them. AiTrillion offers rewards in the form of money off, a percentage discount, free shipping, free product, and product discounts.

Tier system – Add value to your special customers. We have a powerful in-built tier system that allows you to build connections with your top customers through increasing rewards, perks, and special offers

Referral program- With AiTrillion refer-a-friend program, you can create value for your existing customers by rewarding them for referring like-minded people to your store. This is the best way to increase brand awareness without putting any additional cost.

Pricing

Growth plan– The growth plan is for the store to have 5000 or fewer customers. This plan also allows you to send 15X emails with other features for $49 per month.

Professional plan- Use AiTrillion to the fullest with a professional plan for $99 per month.

Enterprise plan– For stores with more than 10,000 customers, you can contact us to meet your specific requirements. Our support is entirely free and easy to connect in case of queries.

Overview

Smile.io is one of the most popular e-commerce rewards platforms in the world, especially for small businesses. In terms of features, they also have a point-based system, referrals, and a VIP program. AiTrillion on the other hand is a complete platform offering 11+ customer engagement tools to build a successful business.

We provide exclusive actionable analytics on your data with 11+ actionable touchpoints to engage your customers & boost sales. It includes email marketing, loyalty rewards programs, web push notifications, product reviews, smart popups, live chat, affiliate marketing, announcement bars & product recommendations. This is all to boost customer engagement and retention with automation

Both AiTrillion and smile.io offer a free plan. But the smile.io starter plan starts at $49 per month which is 3X higher than AiTrillion. AiTrillion pricing starts from $49 per month including all the available features under the proof. Their pricing can go up to $599 per month for just the “ Loyalty Program”. Not only this, they may charge additional costs depending on the size of your community. To help our sellers we have kept the maximum price of $99 per month for all the out-of-the-box features than smile.io

At AiTrillion, every client is unique and is giving utmost importance to making his business grow. AiTrillion support is 24*7 available right from small and medium enterprises to iconic brands. We provide absolutely free setup and dedicated account manager to all our clients for resolving queries.

AiTrillion provides you 16 activity rules + 6 types of rewards + POS supported loyalty program+ VIP system + referral program for rewards + powerful integration with other marketing tools like email marketing, product reviews, web push notifications, and many more.

Read More about Loyalty Rewards Program

Quick reference feature comparison table